Kids fashion photography for Big Star Shoes. This time the task was: to show the collection of children’s shoes. The concept of the shooting was inspired by well-known superheroes and children dressed up as different characters. We called the campaign BE THE HERO, to encourage kids as the brand clients- to become their own heroes. The whole thing was planned around encouraging children to be whoever they want, even if it is the most unreal character for us.
In addition to the photos, we also made a video promoting the collection of children’s shoes. The most difficult thing in this kids fashion photography was catching the little two-year-olds, but the help of the animator for the children turned out to be invaluable.
Click in the video below to see how we captured the frame. Here for the super positive energy and kids as superheroes having so much fun:
See our other productions here https://a12.com.pl/work/